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Tip #122: Does the business have an edge?
Differentiating the business from its competitors can be important in the success of a business, and it can have a real impact on business value. It’s not always easy, but business owners must work hard to find a way to be different from their competition. Researching on the internet is a good place to get good ideas from other parts of the country or even other parts of the world. It’s very helpful for business owners to show buyers how their business stands out from the competition and why their business can be successful in the future.